Custom Lingerie with Inclusive Sizing in Philadelphia (and the U.S.)

I’ve always believed lingerie should do more than just fit—it should make you feel seen. It shouldn’t be something you feel you have to wear. It should be something you want to wear. Every body, every shape, every person deserves to feel celebrated, and that’s exactly what I set out to do with Madalynne.

When I first started sewing lingerie for other people, I noticed something that I really hadn't before. And it really hit me. So many people - I could actually argue that the majority of people - were left out of the “standard” sizing charts. And if they did find something in their size, it often didn’t feel like them. I knew I could do better—and I knew I had to.

Over the past decade, I’ve had the joy of meeting people of all shapes, sizes, and identities, both in-person and online. Some are looking for that perfect everyday bra. Others want a bold, statement piece they can wear as their outfit. And some are sewing their own lingerie for the first time, curious about how to make it fit just right. Through all of these experiences, one thing has become really clear: inclusive sizing isn’t a trend or a buzzword—it’s absolutely necessary.

Custom lingerie isn’t just about numbers on a tape measure—it’s about listening. It’s noticing how a back strap sits on your frame, how a cup curve might need a little more room or a slightly different angle, and remembering that comfort is just as important as style. When we take the time to understand your body, your preferences, and even your personality, lingerie stops being just clothing—it becomes something you genuinely want to wear. And that is something you can't get from big box retailers.

The feedback I hear over and over is the same: people feel seen. They feel understood. And most importantly, they feel confident—sometimes for the first time in a long time. There’s a special kind of magic in that moment when someone tries on their custom piece and smiles—not just because it fits, but because of how it makes them feel. That’s why I do this. That’s why inclusive sizing matters.

Whether you’re looking for custom lingerie with inclusive sizing in Philadelphia or anywhere else in the U.S., there’s a place for you here. Custom lingerie isn’t just a luxury—it’s a little daily reminder that you deserves to be celebrated. And if you’re ready to experience that, I can’t wait to help you find the piece that feels made just for you—because at Madalynne, it was.